Sheraton

STARWOOD INTRODUCES ICONIC SHERATON BRAND TO  ITALY’S SPECTACULAR LAKE COMO  preview image

09 June 2015 | EAME | Language: English

STARWOOD INTRODUCES ICONIC SHERATON BRAND TO ITALY’S SPECTACULAR LAKE COMO

Como, Italy—Starwood Hotels & Resorts Worldwide, Inc., in agreement with Grand Hotel di Como Srl, today announced the opening of Sheraton® Lake Como Hotel, a strategic conversion located in Italy’s world famous lake region. Surrounded by the majestic beauty of the Alps and the bright blue water of Lake Como, the hotel offers guests a visually captivating experience. Renovated by the renowned Italian architect, Ruggero Venelli, the property incorporates top-quality, natural materials and a neutral palette to produce warm interior spaces, and as a nod to local talent, the hotel features custom handcrafted furniture from acclaimed Italian designers.

Language: English

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STARWOOD HOTELS & RESORTS UNVEILS BOLD NEW VISION  FOR ICONIC SHERATON BRAND preview image

02 June 2015 | EAME | Language: English

STARWOOD HOTELS & RESORTS UNVEILS BOLD NEW VISION FOR ICONIC SHERATON BRAND

NEW YORK – From the 37th Annual NYU International Hospitality Industry Investment Conference, Starwood Hotels & Resorts Worldwide, Inc.today introduced Sheraton 2020, a comprehensive 10-point plan designed to put Sheraton Hotels and Resorts firmly back into the global spotlight. Sheraton 2020, a nod to the plan’s clear five year vision, includes a new $100 million Sheraton-focused marketing campaign; the launch of the new premier tier, Sheraton Grand; continuous innovation of the Sheraton guest experience; an unwavering commitment to service excellence; the implementation of revenue and profit-driving initiatives to benefit owners and developers; and a goal of opening more than 150 new Sheraton hotels worldwide by 2020.

Language: English

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STARWOOD STRENGTHENS FOOTPRINT IN UAE WITH THE LAUNCH OF SHERATON GRAND HOTEL, DUBAI preview image

07 May 2015 | EAME | Language: English

STARWOOD STRENGTHENS FOOTPRINT IN UAE WITH THE LAUNCH OF SHERATON GRAND HOTEL, DUBAI

DUBAI – April 29, 2015 – Starwood Hotels & Resorts Worldwide has opened the Sheraton Grand Hotel, Dubai. Developed in conjunction with the Abdulsalam Alrafi Group, this hotel signifies the first new-build for Sheraton in Dubai in more than 30 years. Located at forefront of Dubai’s most prominent thoroughfare, the hotel connects guests to the heart of the booming business district and the city’s main tourist attractions—ensuring that the property will become a local landmark.

Language: English

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New Sheraton Hotels Survey Reveals More People Reach for Wine over Spouse or Smartphone after a Long Day preview image

18 March 2015 | EAME | Language: English

New Sheraton Hotels Survey Reveals More People Reach for Wine over Spouse or Smartphone after a Long Day

Sheraton Hotels & Resorts, part of Starwood Hotels & Resorts Worldwide, Inc., today revealed the results of a newly commissioned survey on global wine and travel trends as part of the brand’s signature premium wine program, Sheraton Selects Wine program. The survey found that after a long day, one out of every two people would reach for a glass of wine (48%), rather than their smartphone/tablet (15%) or even their spouse (15%). The research was conducted by leading market research firm, StudyLogic, and surveyed respondents from the United States, Germany, China, Chile, and Argentina. The study is timed with the next installment of the ongoing Sheraton North American wine series, Sheraton Selects Spotlight on Pinot Noir, which launches today

Language: English

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