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W HOTELS WORLDWIDE JOINS (RED) IN THE FIGHT AGAINST AIDS  WITH THE LAUNCH OF (RED)’S FIRST DEDICATED EUROPEAN HOTEL COLLABORATION  preview image

24 November 2014

W HOTELS WORLDWIDE JOINS (RED) IN THE FIGHT AGAINST AIDS WITH THE LAUNCH OF (RED)’S FIRST DEDICATED EUROPEAN HOTEL COLLABORATION

W Hotels Worldwide today announced a collaboration with (RED), the organisation founded in 2006 by Bono and Bobby Shriver to engage businesses and people in the fight against AIDS. This is the first collaboration in Europe between (RED) and a hotel brand, with fundraising activities launching today at five W Hotels in London, Paris, Barcelona, Istanbul and Verbier, Switzerland. W Hotel guests and local insiders alike will have the opportunity to contribute during this one-month campaign to raise awareness and money to support the work of the Global Fund to fight AIDS, tuberculosis and malaria. On December 1, W Hotels across Europe will literally turn (RED) with unique exterior lighting effects to mark World AIDS Day and exclusive events, featuring top W DJs to drive further awareness for the cause.

Language: English

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WESTIN HOTELS & RESORTS PRESENTS SECRET GARDENS preview image

21 November 2014

WESTIN HOTELS & RESORTS PRESENTS SECRET GARDENS

Westin Hotels & Resorts presents Secret Gardens, a brand new programme, which combines the passion for travel, nature and well-being with the artistic and historical Italian heritage, unveiling the hidden gems of the most fascinating private homes and palaces, museums and religious Italian institutions that are predominantly unknown or inaccessible to the public.

Language: English

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WESTIN HOTELS & RESORTS PRESENTS  PERSONAL FOOD SHOPPER preview image

21 November 2014

WESTIN HOTELS & RESORTS PRESENTS PERSONAL FOOD SHOPPER

On the heels of the launch of its year-long Westin Well-Being Movement, Westin Hotels & Resorts presents Personal Food Shopper, a brand new experience that invites guests to Eat Well while travelling and discover Italy’s finest and most authentic food products in the cities of Rome, Florence, Milan and Venice.

Language: English

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Inspiration Brewed Here: Le Méridien Announces Year-Long Campaign Designed to Enrich and Strengthen Coffee Culture in Hotels around the World preview image

11 November 2014

Inspiration Brewed Here: Le Méridien Announces Year-Long Campaign Designed to Enrich and Strengthen Coffee Culture in Hotels around the World

• Le Méridien reinforces its commitment to coffee culture with the launch of its new year-long Inspiration Brewed Here campaign and the appointment of Esther Maasdam as the first ever global latte artist for the brand. • Esther was named Dutch Latte Art Champion four years in a row (2011 – 2014). • She will create 12 works of destination-inspired latte art from around the world using Le Méridien hotels as her inspiration. She will travel to locales such as New Orleans, Hong Kong and London. • Esther will also work with Le Méridien Master Baristas globally to develop local recipes and designs to help guests unlock the destination through coffee.

Language: English

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